Anchor text is the clickable text in a hyperlink. It is typically underlined and displayed in a different color from the surrounding text to indicate that it is a link.

Importance of Anchor Text

Anchor text is important for both user experience and SEO:

• User Experience – Provides context about the link destination, helping users understand where the link will take them.
• SEO – Helps search engines understand the content of the linked page, influencing search rankings.

Best Practices for Using Anchor Text

• Be Descriptive – Use descriptive text that clearly indicates the link destination.
• Keep It Relevant – Ensure the anchor text is relevant to the content of the linked page.
• Avoid Generic Text – Avoid using generic text like "click here" or "read more."

Examples of Effective Anchor Text

• Descriptive – "Learn more about web accessibility."
• Relevant – "Read our guide on writing effective alt text."

FAQs about Anchor Text

What is anchor text?

Anchor text is the clickable text in a hyperlink that provides context about the link destination.

How do I use anchor text effectively?

To use anchor text effectively, be descriptive, keep it relevant, and avoid generic text.

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